All For Nought
In each of our journeys, there are invariably moments when we wonder if it’s actually worth it. Is it worth the long nights and time away from our families, giving up some of the things we enjoy doing, in favor of building or running our own business, which as we all know does take a significant amount of time and commitment?
Each of us could be forgiven for experiencing moments of doubt because having doubts is perfectly normal. Just like we cannot expect everything to go perfectly one hundred percent of the time, we accept that there will be failures to go along with our successes. And here’s the thing, it’s all about how you view them.
In a previous article, I used the phrase that the technology industry is binary, it’s a zero or a one, you’re alive or you’re dead. You might have viewed that as a very black and white point of view. What about all the shades of grey?
But in the computer industry, zero isn’t a bad thing. It’s a point of data because even a zero means something. Computers at their core, reduce everything they do to a series of yes/no questions, but to them, it’s not even yes or no, it is zero or one.
In any computer program or formula, there are only three possible outcomes, a zero, a one, or a null.
A null will only be the result if you feed something in that is invalid so we can discount that, for everything else it has to answer zero or one, both equally valid and positive answers. So, in the grander scheme of our lives, when asking was what I did “all for naught” -well whether the answer is yes or no- it’s actually more about what was the journey like? The final answer is just as valid either way. Even a computer knows that.
How to Recover Lost Organic Traffic with The Help of Keyword Analysis
Few things are as distressing for SEO-seeking website owners as lost organic traffic. The visits to your site and sales on the site are declining over time. Fortunately, keyword analysis can help discover and solve the underlying issues that may be causing this problem.
How to Use Google Analytics 4 for Beginners [2021 Guide]
Building a successful website without data is hard. Really hard. Like doing a tightrope walk blindfolded, it is possible—but it’s way easier with the lights on.
Enter Google Analytics.
https://ahrefs.com/blog/how-to-use-google-analytics/
You can also combine this guide with our one-day course that will cover how to drive traffic with banner advertising.
https://academy.wackboxmarketing.com/course-detail/banner-advertising-training/4998
Or CRUSH the competition with our Precision Ad Targeting Training
https://academy.wackboxmarketing.com/course-detail/precision-ad-targeting-training-course/4617
Analyzing the Impact of Website Themes on SEO
https://www.searchenginejournal.com/website-themes-impact-seo/419854/
Think Big. No, I Mean Bigger. BIGGER, Dammit!!!
“The greater danger for most of – us lies not in setting our aim too high and falling short; but in setting our aim too low, and achieving our mark.” -Michelangelo Buonarroti
Centuries after his death, Michelangelo is still one of the most influential artists of all time. Imagine if Michelangelo had listened to the people who said, “Being an artist is too hard. Why not do something more practical or easier?
There wouldn’t be a ‘David’ or the mural on the Sistine Chapel.
What is your dream? I mean what is your BIG dream, the one you’ve nearly forgotten?
What if you have that dream for a REASON? And what if you never even try to accomplish that dream?
Maybe there is something you’re supposed to do that will be talked about for years and even centuries.
But if you don’t think big now, and ACT big, then it will never happen.
Why Your New Subscriber Didn’t Receive Your Download Link
You get a new subscriber, but they don’t receive your confirmation email. Or maybe they get that one, but they don’t get the next email with the download link.
Was it your fault?
Probably not.
Online marketers email a lot.
And we’re used to a handful of people being jerks – subscribing, grabbing the freebie, and then complaining we’ve spammed them.
But email reputation works both ways these days, and someone who does that is hurting themselves more than you.
CRMs track email addresses that cry ‘spam’ when they have clearly opted in to a list and given their permission to receive emails.
That’s email karma in action.
These spam complainers are burning their bridges in another way, too. When they try to connect with someone, that influencer can look them up and see this person made a bogus spam complaint.
Do you think an influencer is going to reply to someone like that? No way.
Whether it’s social media or good old email, the internet never forgets. Fortunately, most subscribers are good people who WANT to hear from you, so be sure to email them often and stay in touch, lest they forget you and the products you offer.
Google Explains Why It Can’t Tell Good Info from Bad
You have the exact REAL answer to the question someone is asking Google, while another website has a nonsense answer composed of half-truths and fairy tales. Their answer pops up at #1 in the natural search results, while yours is buried on page 4.
Why Google? Just… why??
https://www.fastcompany.com/90663621/vint-cerf-google-misinformation
